DESIGN
RATIONALE
SKATE STORY's deck design uses bright colors, playful typography, nature-inspired images, and dynamic layouts to bring energy and a free-spirited vibe.
Color Palette and Typography
Imagery and Layout
The color palette uses bright, vibrant colors to reflect the energy and positivity of skateboarding, while the typography employs bold, expressive fonts to convey the brand's message (energy).
The imagery uses animated natural elements (flowers, trees, clouds, birds). The dynamic layout flows across the deck, conveying a sense of freedom and speed, while the bold central motif and detailed elements offer new discoveries upon closer inspection.
